Untitled by jesseheworthgrange on emaze

What would be the audience for your media product?

A reader profile is created so that the publishers and editors of the magazine can see the demographic of the audience. This is so that they know who the target audience of the magazine is and they can aim their articles and segments towards the target audience. This reader profile shows that the main readers of the magazine are males over the age of the 18, with an average age of 35, to cater this audience the editors will include articles that appeal to males of this age. The breakdown of the target audience goes into a lot of detail so that the magazine can be specifically aimed at the main readers of the magazine. The reader profile of a magazine will usually include age, gender, race, home life and education. Due to this magazine having an older target audience the articles and advertisements that are included with be tailored to this specific audience. Certain brands that are used with be age specific like Levi jeans are more likely to be advertised than Adidas shoes. Upon doing my research in the form of questionnaires I have discovered that my primary target audience is males aged between 18-30. Due to this information the articles and advertisements that I include in my magazine with be specific to this age range. This means that I will not include any advertisements for children or advertisements that are specifically for women.

Reader profile

The main audience for my magazine is males aged 18-45. However, I have really tried to make my magazine appealing to larger audience, including women of the same age range and both males and females of an older age range. My target audience will most likely be upper working class or lower middle class due to the genre of music. Rock music especially is listened to by woking class people due to the subject matter. These people will have a disposable income to spend on things like concert tickets and other related products to magazines.

Upon analysis I have discovered that my predicted target audience is the audience most interested in my magazine.

I have used older bands such as Led Zeppelin and Fleetwood Mac as a way of appealing to a larger audience. The members of these bands will be in or near their 60s and 70s so many of the original fans will be of the same age range. This is a way of attracting an older audience along with the young fans of acts like Layla, The 1975 etc. I feature bands with middle-aged fans like Def Leppard and The Clash to broaden my magzine's appeal, much in the way Rolling Stone and Q do.