What have you learned from your audience feedback?
our target audience
15-25
25-35
In-depth review
Qualitative data
Consumer attitudes
Evaluation
focus groups
improvements
• Confusing narrative.
• The music did not excite the viewers.
• Could not identify the relationships between the characters.
• Took inspiration for narrative and placed shots chronologically.
• Changed the music in terms of tempo to interest audience.
•Created own sound effects to add original material.
how did we fix them?
using technology for feedback
DR10
inertia
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